Why Volkswagen Had The Best Reveal At This Year's New York Auto Show

In our post-carpocalyptic and post-paper world, truly amazing auto show press reveals are a rarity. Rightfully so. Why spend tens of millions of dollars to unveil a car to a group of balding, morbidly-obese, and irrelevant auto "press" when it's already been seen online by an audience a thousand times larger and more… » 3/29/13 9:47am 3/29/13 9:47am

Watch Ford Marketing Chief Jim Farley Explain Why He Loves Jalopnik

Last week at an after-party during the New York Auto Show, a long-time automaker PR professional uttered a maxim of automotive spin I've heard so often it feels like a Tantric mantra: "The cars are the stars." Every time I hear it, I shake my head — because if there's one phrase that sets us apart from every other… » 4/13/12 10:00am 4/13/12 10:00am

Don't Show Bob Lutz Your Girlfriend's Front Fascia, Chinese Auto Sales,…

This is the Morning Shift, our one-stop daily roundup of all the auto news that's actually important — all in one place at 9:00 AM. Or, you could spend all day waiting for other sites to parcel it out to you one story at a time. Isn't your time more important? » 4/12/12 9:00am 4/12/12 9:00am

Jaguar F-Type Is The New E-Type

Speaking today at the New York Auto Show, Adrian Hallmark, Global Brand Director of Jaguar confirmed the pussycat brand plans to build a car based on the C-X16 Concept and called the F-TYPE. Better news? It will be unveiled in production form later this year — well, without the camouflage it's got above. » 4/04/12 2:59pm 4/04/12 2:59pm

2014 Chevy Impala Ditches Image As Rental Car Reject

As we told you earlier this morning, for almost 20 years the Chevy Impala has been synonymous with "rental" — a car more "Jackalope" than the southern African antelope it's named after. They've been boring and they've been beige — well, with the exception of a few years of the "SS" badge anyway. Until now. » 4/04/12 9:00am 4/04/12 9:00am

2013 Cadillac SRX: Leave Well Enough Alone

"The 2013 SRX illustrates the Cadillac philosophy of never leaving well enough alone," said Don Butler, vice president of marketing for GM's wreath and crest-festooned proto-luxury brand. We couldn't agree more. Because somehow they've managed to take the attractive Art & Science exterior design philosophy of the Cadillac … » 4/02/12 3:30pm 4/02/12 3:30pm

SRT Viper Teases Us A Second Time

The new SRT Viper continues its slow strip tease with another image released on the SRT "brand" Facebook page. The first shot was black and white and gave us a look at the serpentine head of the beast, but this latest shot brings us in close with a carbon fiber-rimmed air intake for the new snakeskin-wrapped supercar… » 2/21/12 7:15am 2/21/12 7:15am

The 2012 Chrysler 300 SRT8 is the world's angriest refrigerator

Chrysler's Street and Racing Technology performance engineering team builds upon the all-new 2011 Chrysler 300 sedan with the 2012 Chrysler 300 SRT8. The new four-door adds an extra slab of power with an upgraded engine rated at an estimated 465 horsepower and 465 lb.-ft. of torque. It also, in white, looks like an… » 4/20/11 12:00am 4/20/11 12:00am

The 2013 Chevy Malibu has a really nice ass

We kinda sorta wish the shot that had leaked of the 2013 Chevrolet Malibu had been the back end instead of the front end, because the mid-size has a seriously nice Camaro-esque ass. From the C-pillar back, this car just screams Chevelle. Take a look yourself by walking through the gallery of official press photos up… » 4/18/11 8:30pm 4/18/11 8:30pm