Why Volkswagen Had The Best Reveal At This Year's New York Auto Show

In our post-carpocalyptic and post-paper world, truly amazing auto show press reveals are a rarity. Rightfully so. Why spend tens of millions of dollars to unveil a car to a group of balding, morbidly-obese, and irrelevant auto "press" when it's already been seen online by an audience a thousand times larger and more… » 3/29/13 9:47am 3/29/13 9:47am

Watch Ford Marketing Chief Jim Farley Explain Why He Loves Jalopnik

Last week at an after-party during the New York Auto Show, a long-time automaker PR professional uttered a maxim of automotive spin I've heard so often it feels like a Tantric mantra: "The cars are the stars." Every time I hear it, I shake my head — because if there's one phrase that sets us apart from every other… » 4/13/12 10:00am 4/13/12 10:00am

2014 Chevy Impala Ditches Image As Rental Car Reject

As we told you earlier this morning, for almost 20 years the Chevy Impala has been synonymous with "rental" — a car more "Jackalope" than the southern African antelope it's named after. They've been boring and they've been beige — well, with the exception of a few years of the "SS" badge anyway. Until now. » 4/04/12 9:00am 4/04/12 9:00am

The 2012 Chrysler 300 SRT8 is the world's angriest refrigerator

Chrysler's Street and Racing Technology performance engineering team builds upon the all-new 2011 Chrysler 300 sedan with the 2012 Chrysler 300 SRT8. The new four-door adds an extra slab of power with an upgraded engine rated at an estimated 465 horsepower and 465 lb.-ft. of torque. It also, in white, looks like an… » 4/20/11 12:00am 4/20/11 12:00am

The 2013 Chevy Malibu has a really nice ass

We kinda sorta wish the shot that had leaked of the 2013 Chevrolet Malibu had been the back end instead of the front end, because the mid-size has a seriously nice Camaro-esque ass. From the C-pillar back, this car just screams Chevelle. Take a look yourself by walking through the gallery of official press photos up… » 4/18/11 8:30pm 4/18/11 8:30pm